WhatsApp CRM Features — Built for Indian D2C Brands

Every Feature You Need to Scale on WhatsApp

msg10x is the only WhatsApp CRM built 100% for Indian D2C brands — with RTO recovery, UPI payments, AI chatbot in Hindi & English, and more. Everything in one platform.

Unified InboxAI Chatbot & AutomationRTO / NDR KillerBroadcast CampaignsWhatsApp Payments (UPI)Team Collaboration
All channels. One inbox.

Unified Inbox

Stop switching tabs. Every customer conversation — WhatsApp, Instagram DM, Facebook Messenger — lives in one beautiful inbox built for Indian support teams. Assign, tag, and resolve faster than ever with zero context loss between channels.

WhatsApp, Instagram & Facebook DM in one view
Assign conversations to agents with one click
Tags, filters & bulk actions for power users
Seamless bot → human handoff with full context
3.4×faster first response time
Handle 80% of queries automatically

AI Chatbot & Automation

Built on GPT-4 and trained on your product catalog and FAQs, msg10x's AI chatbot understands Hindi, English, and four regional languages — giving your customers instant, accurate answers around the clock. Set up no-code automation flows in minutes without writing a single line of code.

GPT-4 powered contextual responses in Hindi & English
No-code automation builder with 50+ triggers
AI-driven product recommendations from your catalog
Order status, tracking & returns — fully automated
Smart escalation to human agents when needed
80%query deflection rate
Stop losing 20% revenue to RTOs

RTO / NDR Killer

Return-to-Origin is the silent killer of D2C margins — every RTO costs you ₹500+ in logistics, warehousing, and lost inventory. msg10x's RTO Killer uses AI to detect risky orders before dispatch and recovers NDRs automatically via WhatsApp, IVR, and SMS so you save ₹500 per order on average.

AI fraud & risk detection before order dispatch
Automatic NDR follow-up via WA + IVR + SMS
COD to Prepaid conversion nudges on WhatsApp
Real-time RTO dashboard with cost-impact analytics
Shiprocket & Delhivery integration out of the box
₹500saved per RTO avoided
68% open rate vs 18% for email

Broadcast Campaigns

Launch segmented WhatsApp broadcast campaigns to 10,000+ contacts with personalized templates in minutes. Rich media support — images, videos, PDFs — makes every message land. A/B test subject lines, track opens and clicks, and measure real ROI from each campaign.

Send to 10,000+ contacts in minutes with rich media
Audience segmentation by behavior & purchase history
Personalized dynamic templates with variables
A/B testing for messages and send times
Real-time campaign analytics & revenue attribution
68%avg WhatsApp open rate
Collect payments inside WhatsApp — zero redirection

WhatsApp Payments (UPI)

Send UPI payment links inside the chat without ever leaving WhatsApp. Customers pay with a single tap using any UPI app — GPay, PhonePe, Paytm — reducing payment friction to near zero. Convert COD orders to prepaid automatically and watch your cash flow transform.

Instant UPI payment links inside WhatsApp chat
COD → Prepaid nudges with one-tap payment
Invoice reminders with embedded payment CTA
Payment analytics, reconciliation & refund flow
Razorpay, PayU & Cashfree integration built in
2.8×increase in prepaid orders
Know exactly how your team performs

Team Collaboration

Real-time dashboards give you full visibility into agent performance, SLA compliance, and customer satisfaction. Set up SLA alerts, CSAT surveys, and First Contact Resolution tracking across every channel. Gamification leaderboards keep your team motivated and competitive every single day.

Real-time agent performance & workload dashboard
CSAT & First Contact Resolution (FCR) tracking
SLA breach alerts, auto-reassignment & monitoring
Gamification leaderboard to motivate agents
Agent assignment rules by skill, language & shift
41%improvement in CSAT scores

Trusted by India's fastest-growing D2C brands

🏪
10,000+
D2C brands on msg10x
99.9%
platform uptime SLA
4.8★
avg rating from customers
💰
₹2Cr+
saved in RTOs monthly

Connects with your entire D2C stack

Native integrations with Shopify, WooCommerce, Razorpay, Shiprocket and 30+ more tools — no code required.

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ShopifyeCommerce
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WooCommerceeCommerce
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RazorpayPayments
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PayUPayments
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ShiprocketLogistics
D
DelhiveryLogistics
U
UnicommerceOMS
G
GoKwikCheckout
+30Moreintegrations
View all integrations

Ready to grow 10x on WhatsApp?

Start using msg10x for free

14-day free trial. No credit card required. Full access to every feature from day one.

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4.8/5 from 500+ reviews
10,000+ D2C brands
No credit card required